Your regulars.Can they orderdirectly?

Give your regulars a direct way back. Reduce marketplace commission on repeat orders, keep more from each sale, and build customer relationships under your own brand. Start with one branch.

A customer holding a phone with the SOOD’s DotDash ordering and rewards screen

Our Partners.

  • JINGJAI logo
  • Suddenly Cafe logo
  • Collector Cafe logo
  • Itthi Chon Group logo
  • ล้นหม้อ logo
  • Wide Awake Coffee Co. logo
  • NAPHA logo
  • Masa logo
  • Sipsters logo
  • MUSO Coffee logo
  • CLEAR. logo
  • SOOD’s logo
  • DotDash partner logo
  • Eat.me logo
  • ไทยเฮล บะหมี่สด logo
  • รุ่งอรุณ logo
  • Coffee & Cone logo
  • Samon Salmon logo
  • DotDash partner logo
  • DotDash partner logo
  • ALRAY Fish & Chips logo
  • ล้นหม้อ logo
  • Bakers Bridge logo
  • DotDash partner logo
  • WALDEN Home Cafe logo
  • DotDash partner logo
  • Based Coffee House logo
  • Cafe Tartine logo

Marketplaces rent you demand.
DotDash helps you own the customer.

Built for local commerce.Starting with your restaurant.

One order is a sale.
A relationship is a business.

Your channel. Your identity.

Take orders through your direct channels. Add your own branded app on Entry or Growth; Enterprise options are quoted to your needs.

Pickup · delivery · dine-in

Know the person behind the order.

Basic CRM, customer profiles, and automatic RFM segmentation are included in every plan. Add Advanced CRM to any plan for custom segments, scheduled campaigns, and AI.

Customer data belongs to your brand

Turn a visit into the next one.

Points, rewards, membership levels, and three active campaigns are included. Advanced CRM adds up to ten campaigns and targeted LINE broadcasts.

Basic loyalty included on paid plans

Your restaurant.
Delivered to their door.

Reach customers beyond your counter. Keep the order and customer relationship with your restaurant, while familiar local providers handle delivery.

GrabExpress
Coming soon
Lalamove
Available now
Skootar
Coming next
Delivery route with Thai arrival time, order progress, and driver contact controls
Menu rewards and loyalty points with prices in THB

Make your regulars
feel like regulars.

Give customers a reason to choose your restaurant again.

  • Make the next order easier to place.
  • Know who returns and who to reconnect with.
  • Give regulars a reason to come back sooner.
Start with one branch
DotDash NetworkComing soon Q1’2027

Meet a new customer.
Keep every repeat.

Help people discover and save your restaurant through recommendations from people they trust. Set offers to fill quieter hours, and take orders through your own channel for delivery, pickup, and dine-in. When DotDash brings you a new customer, you pay a fee on their first delivery or pickup order only. You won’t pay this fee when that customer orders again.

LINE

LINE

Available now

140K+ DotDash users on LINE

DotDash App

DotDash

Coming end of 2026

DotDash map concept showing community recommendations, timed merchant offers, points rewards, and member perks
01

Only new to your restaurant.

Existing customers and members already in your restaurant’s DotDash records carry no discovery fee.

02

Your own channels stay yours.

No Marketplace fee for orders from your QR, LINE OA, or ordering link, even on a customer’s first order.

03

Delivery and pickup only.

Dine-in orders are excluded. If the first Marketplace order is cancelled, the discovery fee is refunded in full.

AI-ready discoveryOur vision · Start Q1’2027

Your restaurant.
Discovered by AI.

The next food order could start with a conversation, without opening a marketplace app. Just as people ask AI instead of searching Google, customers could tell their personal assistant what they’re craving. AI finds your restaurant, matches the meal to their taste and budget, and handles ordering, payment, and delivery.

AI-commerce vision with a Muse-inspired interface: a personal assistant matches a SOOD’s meal, confirms payment, and tracks delivery beside a takeaway noodle bowl

A plan for every stage.
A price that fits your operation.

Entry

Your first direct ordering channel.

฿990 regular /month

฿495/month

1 branch; additional branches not supported

  • Pickup, delivery, and dine-in ordering
  • Basic CRM and 3 campaigns
  • Automatic RFM segmentation
  • One delivery provider
  • Free supported POS integration
  • Shared support channels
Explore Entry

Enterprise

For larger chains and tailored operations.

Contact sales

Custom quotation · based on your requirements

  • Everything in Growth
  • Branded app · terms by quotation
  • Kiosk ordering
  • Own Fleet
  • Bring your own payment gateway
  • Priority support and a dedicated account manager
Contact sales

Payment fees are separate: fixed monthly billing 0.35%+ per bill; capped usage billing 1.65%+ per bill. The “+” is retained from the published rate card; confirm the full method-specific fee with the team.

Annual fixed billing saves 10% on all recurring services. App setup and payment fees are excluded. Annual billing is not available with capped usage billing.

Rates updated September 2026 · THB · View the published rate card

Compare every plan feature
CapabilityEntryGrowthEnterprise
First-order discovery fee by plan20%15%10% or quoted terms
Included branches11By quotation
Additional branch / monthNot supported฿590By quotation
Pickup, delivery, dine-in
OrdersUnlimitedUnlimitedUnlimited
DeliveryOne providerMultiple providersMultiple providers + Own Fleet
Cross-branch management
Basic CRM
Advanced CRM / account / month฿1,290 add-on฿1,290 add-onBy quotation
Supported POS integrationFreeFreeFree
Payment / fixed monthly0.35%+ / bill0.35%+ / billBy quotation
Payment / capped usage1.65%+ / bill1.65%+ / billBy quotation
BYO payment
Branded app / account / month฿1,490 add-on฿1,490 add-on
App setup, one-time฿25,000฿25,000By quotation
Kiosk
SupportShared channelsStandard / private groupPriority + dedicated account manager
Basic and Advanced CRM, in detail
CapabilityBasic CRMAdvanced CRM
Monthly price / account฿1,290 add-on
Points, rewards, membership levels
Points admins and membersUnlimitedUnlimited
Profiles and automatic RFM
Custom segments
Concurrent campaigns310
Conditional / instant campaigns
Scheduled campaigns
LINE OA broadcast to everyone
RFM / custom-targeted broadcast
Analytics and ROI
Store-specific reports / automation advice
Marketing seats2 included; extra ฿290/seat/month
Read-only report seatsUnlimitedUnlimited
AI credits / month1,000 included; extra ฿290/1,000
POS and branded-app add-ons

Advanced CRM: ฿1,290/account/month, on any plan. Includes 2 marketing seats and 1,000 AI credits/month. Extra seats ฿290 each; extra 1,000-credit packs ฿290. Read-only reporting seats are unlimited.

Meri PoS: ฿250/branch/month with Entry or Growth (normally ฿500). Supported existing POS integration is free. Enterprise terms are quoted.

Stock: ฿300/branch/month. Crew: ฿500/branch/month. Both require Meri PoS.

Branded app: ฿1,490/account/month plus ฿25,000 one-time setup on Entry/Growth. Published under your Apple and Google developer accounts, paid for by your business. Standard design adapts to your brand; custom features are quoted separately.

Enterprise: pricing, app setup, and add-ons follow your quotation. The price is no lower than Growth for the same number of branches.

Build your plan.
See the full monthly picture.

Choose your branches, billing style, and add-ons. Your plan total updates as you go.

Plan
Billing cycle

Add-ons
Estimated recurring cost / month฿990

The details behind your plan.

Branches and account eligibility

Entry includes one branch and one account per legal entity or tax ID; additional branches are not supported. Growth starts at ฿1,290 for one branch, plus ฿590/month per additional branch. Branches share menus, points, customers, and reports. Enterprise branch terms are quoted.

Delivery providers

Growth and Enterprise connect multiple delivery providers to select the fastest and most cost-effective option for each order. Lalamove is available now; GrabExpress and Skootar are coming soon. Own Fleet is available through Enterprise.

CRM, members, and LINE messaging

Basic and Advanced CRM are priced per account, not per branch. Member counts and points administrators are unlimited. Existing DotDash members can join your store in one click, under fair-use terms. LINE broadcast quotas follow your LINE OA plan; DotDash adds no message fee.

AI credits

Advanced CRM includes 1,000 credits/month, shared across branches. Credits reset each month and do not roll over. Extra packs cost ฿290 per 1,000 credits.

Existing POS and Meri PoS

Supported existing POS integration is free. Meri PoS is ฿250/branch/month with Entry/Growth (normally ฿500). Stock is ฿300 and Crew is ฿500/branch/month; both require Meri PoS. Enterprise terms are quoted.

Your branded app

฿1,490/account/month plus ฿25,000 one-time setup on Entry/Growth. Published under your Apple and Google developer accounts, paid for by your business. Standard design adapts to your brand; custom features are quoted separately. Enterprise app setup and pricing follow the quotation.

Annual billing

Save 10% on all recurring monthly services. One-time app setup and payment fees are excluded. Annual billing is available only with fixed monthly pricing.

Capped usage billing and payment fees

Entry and Growth can pay 10% of online order value, capped at the branch-adjusted plan price, or choose fixed monthly billing. Add-ons are separate. Capped billing has no current end date; changes require at least 60 days’ notice. Fixed billing payment fees start at 0.35%+ per bill; capped billing at 1.65%+. Annual billing is fixed only. Enterprise and BYO payment terms are quoted.

Hear from restaurant owners.

Partner stories from DotDash’s earlier ordering and customer tools. Meet the owners and hear how they used them in their restaurants.

ล้นหม้อ

Lonmoh tests campaigns such as Monday double points and tracks repeat visits. Customer segments help the team send relevant offers instead of broadcasting to everyone.

A few things you might be wondering.

How will DotDash Marketplace charge for new customers?

Coming soon. First-order fees are 20% on Entry, 15% on Growth, and 10% or quoted terms on Enterprise. A new customer has never ordered from your restaurant through DotDash. All existing members in your restaurant’s records, including those registered before Marketplace launches, are returning customers and carry no discovery fee. The fee is calculated on food value after discounts, with no minimum. Payment fees are included in this first-order fee. Delivery and pickup orders qualify; dine-in is excluded. Later orders from the same customer follow your plan’s billing model only. No additional Marketplace fee applies. Orders from your table QR, LINE OA, or your own ordering link carry no Marketplace fee, even on a customer’s first order. The first Marketplace order must be paid in-app. If it is cancelled, the discovery fee is refunded in full.

Do I have to stop using marketplaces?

No. Keep using them where they bring useful demand. DotDash gives your existing customers a direct channel and helps your brand build relationships and repeats.

What CRM comes with my plan?

Every plan includes Basic CRM: points, rewards, membership levels, customer profiles, automatic RFM, three active campaigns, analytics, and ROI. Advanced CRM is ฿1,290/account/month on any plan, with custom segments, ten campaigns, scheduled campaigns, targeted broadcasts, and AI.

Can we keep our existing POS?

Yes, for supported systems, with no additional integration charge. Ask the team to confirm compatibility. Or use Meri PoS at ฿250/branch/month with your ordering plan. Stock and Crew are separate Meri PoS add-ons.

How are additional branches charged?

Entry includes one branch and one account per legal entity or tax ID; additional branches are not supported. Growth starts at ฿1,290 for one branch, plus ฿590/month per additional branch. Branches share menus, points, customers, and reports. Enterprise branch terms are quoted.

How does capped usage billing work?

Entry and Growth can pay 10% of online order value, capped at the branch-adjusted plan price, or choose fixed monthly billing. Add-ons are separate. Capped billing has no current end date; changes require at least 60 days’ notice. Fixed billing payment fees start at 0.35%+ per bill; capped billing at 1.65%+. Annual billing is fixed only. Enterprise and BYO payment terms are quoted.

Start with one branch.
Learn from real orders.

  1. Choose one branch.

    Start with customers who already know you.

  2. Share your ordering link.

    Invite regulars in-store and on LINE.

  3. See who orders again.

    Review repeat orders and costs before expanding.

Bangkok launch partners: plans from ฿495/month (regular ฿990). First 100 only; 50% off while subscribed. Payment and delivery fees are separate.